HeyGen and Runway both offer recurring commissions on AI video tools, but they reward affiliates differently. HeyGen pays a standout 35% recurring commission for three months, with a 30-day cookie and a $30 minimum payout via Rewardful. Runway pays 20% recurring for twelve months, also with a 30-day cookie, but a $50 minimum and in-house tracking. Your choice depends on whether you prioritize a higher upfront rate or longer-term residual income.
**The Bottom Line:** For most affiliates, HeyGen is the better bet. Its 35% recurring rate is the highest headline commission in AI video, and the $30 minimum payout gets you paid faster. Runway’s longer 12-month recurring window offers superior lifetime value per customer, but the 20% rate and $50 threshold dilute that advantage. Cookie windows are identical at 30 days, so that’s a wash. Unless your audience is specifically filmmakers chasing Oscar-caliber tools, HeyGen’s higher rate, lower payout floor, and broader creator appeal make it the more profitable program to promote in 2026.
Pick HeyGen if you are a creator, YouTuber, course-creator, or social-media marketer. You get 35% recurring commission for 3 months, a 30-day cookie, and $30 min payout. Ideal for promoting avatar cloning and video translation in 175+ languages. Note the 60-day verification hold on commissions. Network: Rewardful.
Pick Runway if you are a creative professional, filmmaker, designer, or artist. Earn 20% recurring for 12 months, a 30-day cookie, and $50 min payout. It powers Oscar-nominated productions with Gen-3 Alpha and Act-One. Manual approval takes 3-7 business days. Network: In-house. (Separate Creative Partners Program offers a free Max plan without commission.)
HeyGen pays 35% recurring commission, while Runway pays 20% recurring. So HeyGen’s headline rate is higher. However, Runway’s recurring commission lasts 12 months versus HeyGen’s 3 months, so total earnings depend on subscription amounts.
HeyGen offers recurring commissions for 3 months. Runway offers recurring commissions for 12 months. Therefore, Runway's recurring commission window is longer, even though its percentage rate is lower. Both programs use a 30-day cookie window.
HeyGen's minimum payout is $30, paid via Rewardful. Runway's minimum is $50, with manual approval taking 3-7 business days, and it uses an in-house network. So HeyGen has a lower payout threshold; Runway's approval process is slower.